YTRAM: FIRE
(Martin Garrix ft. Ytram)
Coming alive. Fire combines the elements of the Universe with human consciousness. Energy is symbolised by the beat that builds. Colours intensify. Fluids flow faster. We follow the slow transformation of colour and fluid as something out of nothing that is coming to life.
Flow of fluids. It was important to translate the song into a feeling.
Silhouettes and shadows. In front of our eyes, slowly more gets revealed. Through subtle explosions that symbolise the transformation and finally form into something else — somebody else.
Taken by the thunder. On the beach, as the end of the shoot was approaching, we could hear the thunderstorm in the background. Hoping to get a single shot. Make the most out of every minute. We got it. It made everything come to life.
